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News and Insights

The future of programmatic will be curated. Read all about it.

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June 13, 2022
Header Bidding Demystified: Client-Side vs. Server-Side

Header Bidding Demystified: Client-Side vs. Server-Side

Header bidding has become an essential component of most publishers’ ad monetisation strategies,...
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May 20, 2022
The Publisher Brief: Professor Prebid

The Publisher Brief: Professor Prebid

In May 2022, Prebid.org unveiled a new header bidding tool with a unique name: Professor Prebid....
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