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  • Publishers
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News and Insights

The future of programmatic will be curated. Read all about it.

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April 22, 2022
The Publisher Brief: OpenRTB 2.6 and the Addressable Future of CTV

The Publisher Brief: OpenRTB 2.6 and the Addressable Future of CTV

In April 2022, the RTB Project announced that the latest version of the protocol – OpenRTB 2.6 – is...
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April 11, 2022
The Publisher Brief: The TCF Ruling, Appeal, and What Comes Next

The Publisher Brief: The TCF Ruling, Appeal, and What Comes Next

Introduced in spring 2018, the IAB Transparency & Consent Framework, or TCF, aims to standardize...
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March 15, 2022
The Publisher Brief: Seller-Defined Audiences

The Publisher Brief: Seller-Defined Audiences

The first identity-focused solution to come out of the IAB Tech Lab’s Project Rearc, Seller-Defined...
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February 28, 2022
The Publisher Brief: Android Privacy Sandbox

The Publisher Brief: Android Privacy Sandbox

Hot on the heels of the introduction of Google Topics, the tech giant is setting its sights on the...
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February 9, 2022
The Publisher Brief: Google Topics

The Publisher Brief: Google Topics

In January 2022, Google made another change in the Privacy Sandbox solution lineup, by giving FLoC...
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