A year on from its reveal, Google Topics might be ready for a wider audience, but that doesn’t mean...
February 16, 2023
October 25, 2022
Despite being the driving force behind the cookieless future, Google isn’t immune from its impact....
August 12, 2022
In July 2022, Google once again announced that it’s kicking the can down the road when it comes to...
June 23, 2022
On June 8th 2022, the Prebid team released the next major version of the Prebid.js header bidding...
May 20, 2022
In May 2022, Prebid.org unveiled a new header bidding tool with a unique name: Professor Prebid....
April 22, 2022
In April 2022, the RTB Project announced that the latest version of the protocol – OpenRTB 2.6 – is...
April 11, 2022
Introduced in spring 2018, the IAB Transparency & Consent Framework, or TCF, aims to standardize...
March 15, 2022
The first identity-focused solution to come out of the IAB Tech Lab’s Project Rearc, Seller Defined...
February 28, 2022
Hot on the heels of the introduction of Google Topics, the tech giant is setting its sights on the...
February 9, 2022
In January 2022, Google made another change in the Privacy Sandbox solution lineup, by giving FLoC...